Last night I attended a thought-provoking presentation by Jateen Parekh, CTO and co-founder of a super cool start-up called Jelli. The premise behind Jelli is to allow people to influence and control what they’re listening to on the radio — a great idea whose time has definitely come. Jateen is clearly passionate not only about [...]
Posts Tagged ‘software start-ups’
17 Oct
Rule #15: Inertia is a powerful force in the software development process.
In the way, way, way early days of our company, even though there were only two of us working on the product (including myself), we agreed to a few things. We would: Do upfront design through specs Adhere to test-driven development (TDD) Commit to awesome uptime Now, in the early days, we didn’t necessarily need to [...]
18 Oct
Rule #9: Research is not development, and development is not research.
Software development has two phases, and you are constantly flipping between the two. There is the research phase, in which you are thinking about what you want to build. And there is the development phase, in which you are actually building. These two phases are polar opposites of one another. The goal of the research [...]
